I created the featured emails below as part of the JCU marketing automation strategy, using Eloqua software to create automated email campaigns to follow leads generated by specific social media campaigns. Eloqua is a powerful program that has the ability to create and implement marketing campaigns, and segment and target specific audiences with personalised email…
I had been designing and managing the production of the SLHD HealthMatters newsletter for about six months before I started my secondment there, but with my new role as Manager Corporate Communications, I now contributed articles to it as well. The magazine is usually 16 pages long (with a bumper issue at Christmas) and is published every second month.…
Here are a few stories I wrote for the SLHD online Media Centre. The communication team aimed to upload three new stories about the district to the website each week, to engage staff and the general community and promote its various events and programs. Day in a life of a midwife This story came about…
I worked on several design projects at SLHD, and as a way of promoting them to our staff and the general community, I wrote articles about the projects for publication on the various media channels available. The projects include: The rebranding of the Centre for Education and Workplace Development. The CEWD held a Roadshow to demonstrate to staff in…
A major part of my role at SLHD was promoting the great programs, activities and events held throughout the district by writing stories for publication on the organisation’s website, Facebook page and the bi-monthly internal newsletter. The Communications team aimed to produce three stories a week for online publication, as well as writing stories for…
I found these book reviews that I wrote for Education Review newspaper back in 2004, and although I’ve been trying to keep these posts in roughly chronological order my writing page is looking a little thin. These were done separate from my fulltime work as a favour for a friend of mine who was working…
While I was working as a Production Editor at Money Magazine, in addition to designing pages and managing the production of the magazine I also wrote a few little bits and pieces for some sections. At the start of 2007 I suggested that we do a column on environmental issues and saving money. Pam, the…
2Bright Creative 