JCU Student Recruitment Campaign

The brief for the 2018 JCU Student Recruitment campaign was that it had to focus on digital channels first, but be adaptable for print, radio and TV, and cost effective due to a budget cutback from the previous year. The Director wanted a campaign that was simple, direct and focused on student employment aspirations, with…

Newsletter advertising

Two fun advertisements that I designed for publication in our internal HealthShare News┬ánewsletter as well as in other health agencies’s staff news.┬áI can’t take credit for the illustrations unfortunately – they came from Shutterstock.com and freepik. Although I came up with the concept of the flying money pig with the gold nest egg for the…

Constellation Capital advert 2

Constellation Capital

I designed these full page ads for Constellation Capital Management in 2003 when I was working on Investor Weekly magazine as the sole designer. I developed the ad concepts, wording and chose the images. I still really like them, after all this time. Particularly the teeth.