2020 National Carer Survey infographics

A series of factsheets that graphically presented the results of the 2020 National Carer Survey in six categories: Young carers, rural and regional carers, carers in paid work, LGBTQI+ carers, CALD carers and Aboriginal and Torres Strait Islander carers. Each factsheet took a few hours to produce as the pie charts and bar charts had…

Symphonix Music

Bianca Urbina is a talented violinist living in the Northern Rivers NSW, who wanted to start her own business playing at various events (weddings, funerals, memorials, corporate occasions, etc) in her local area. I developed a website for her in WordPress with instructions on how to manage it herself, along with a logo for her…

Caring through Covid-19 handbook

Caring through Crisis: Covid-19 Handbook is a book version of a series of seven factsheets that Carers NSW commissioned me to design, to assist carers through the Covid-19 pandemic with advice and guidance. The factsheets (and handbook) provides specific information for young carers, Aboriginal and Torres Strait Islander carers, and people who are caring for…

Carers NSW Research Project flyers

A4 size flyers I designed to promote the Carers NSW Young Carer Research Project (YCRP) and the LGBTQI+ and Hidden Carers Project. The first YCRP flyer was aimed at a parents and over 25 audience, the second YCRP flyer was aimed at the 16-25 years age group. The flyers use the Carers NSW colour palette…

JCU lead generation campaigns

I created the featured emails below as part of the JCU marketing automation strategy, using Eloqua software to create automated email campaigns to follow leads generated by specific social media campaigns. Eloqua is a powerful program that has the ability to create and implement marketing campaigns, and segment and target specific audiences with personalised email…

JCU Student Recruitment Campaign

The brief for the 2018 JCU Student Recruitment campaign was that it had to focus on digital channels first, but be adaptable for print, radio and TV, and cost effective due to a budget cutback from the previous year. The Director wanted a campaign that was simple, direct and focused on student employment aspirations, with…

Designing change in education

In late 2017 I had a temporary assignment at the NSW Department of Education, providing graphic design, web content management and communications assistance for the HR Payroll Program. The Program aimed to transition the department’s payroll from a variety of outdated legacy systems to a single integrated SAP-based payroll. This change affected 2200 state schools…

Communicating ims+

As Communications Officer at the Clinical Excellence Commission, I assisted the Communications Manager to develop a communications package promoting move to the new incident management system, called ims+. The communications packages, tailored to each of the individual 17 Local Health Districts (LHD) and other health facilities, were designed to support the launch of ims+ and…

$26000 fundraising dog bone Thermometer

Guide Dog Puppy fundraising project

HealthShare NSW partnered with eHealth NSW to raise $35,000 over two years for NSW/ACT Guide Dog Association to fund the training of a guide dog puppy. The campaign included numerous articles in the eHealth NSW and HealthShare NSW newsletters, promotions on LinkedIn and Twitter, and a Guide Dog merchandising booth at the HSeH Expo. It…